Convention Infomation

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Typical temperatures (Fahrenheit):

High Low Average
March 77 53 67

Hotel Information

On International Drive, this convention hotel is 5 minutes from Universal Orlando,10 minutes from Walt Disney World®, and 5 minutes from Sea World. Pointe Orlando, across the street, is a spectacular 17-acre shopping and entertainment complex encompassing Regal Pointe 21 Multiplex with IMAX® 3D Theaters, WonderWorks, dozens of fine shops, restaurants and clubs. The newly remodeled Rosen Plaza Hotel features elegant rooms with free high-speed Internet, flat-screen TVs, safes, and coffee makers. Suites have wet bars, mini-fridges   and microwaves. Dining options range from a steakhouse to a 24-hour deli, plus a cafe, coffee shop, lounge and sports bar. Other amenities include meeting facilities for up to 2,800 guests, a heated outdoor pool  , and a hot tub. Childcare services are available (fee).

Rosen Plaza Hotel

9700 International Dr.
Orando, FL 32819

Registration for the Convention does not include hotel reservations. A block of rooms has been reserved at a special convention rate. They are available on a “first-come, first served” basis before February 6, 2017. Don’t delay; make your reservation today before it’s too late!

Individual room reservations, cancellations and revisions can be made by calling:

Be sure to mention “Society of Permanent Cosmetic Professionals
to ensure the special room rate of $145.00 plus 13.5% tax.

Hotel check-in time should not be anticipated until after 4:00 p.m. and check out time is 11:00 a.m.  Parking is available at a discounted rate of $10/day.

Travel Information

Orlando International Airport serves many airlines, most with direct flights. Taxi fare to the hotel from the airport is approximately $45 one way. Be sure you tell your driver Rosen Plaza Hotel as there are several Rosen properties and you want to be sure you are arriving at the correct location. Mears Transportation Shuttle service is also available for $21 one way, $33 round trip (with discounts for children) may be reserved by calling 407-423-5566. Their website is If you are arriving at the same time as others you can also obtain reasonable rates for small groups through Mears.

Roommate Requests

If you would like the SPCP to help you find a roommate for the Convention, you must fill out the Roommate Request Form and return it with your registration as soon as possible or if you are registering online, please write in the notes that you need a roommate and what your check in and check out dates are. It is hard to find roommates as the convention nears. Remember, February 6, 2017 is the deadline for the SPCP room rates – it is better to cancel a reservation if you find a roommate than to be without a room altogether!

Attendee Requirements

During all SPCP Presentations in consideration of and respect for speakers and other attendees:

  • Mobile phones or other electronic devices must be on silent with vibration turned off. Key strokes must also be on silent.
  • Videotaping or audio recording with any device is prohibited.
  • Photography with or without flash is not allowed with any camera, mobile phone, or other electronic devices during presentations; screen shots of PowerPoints are also prohibited.
  • Use of mobile phones will be permitted during presentations only if the screens are kept flat or below the edge of the table with silent keystrokes for the purpose of: note taking, and/or texting, tweeting, or other social media posting. Keep in mind that fingernail tapping is extremely distracting.
  • Laptop or tablet use will be permitted for note taking purposes only if the attendee is seated in the small designated area in the back of the room in order to prevent glare and distraction for other attendees.

In consideration of our paid exhibitors, there is to be no sales or promotion of products and services outside the exhibitor’s room. No procedures of any kind may be conducted anywhere within the hotel before or during the convention dates.

A name badge is required for admittance to all functions. Loss of your badge will result in a $10.00 replacement charge. Please help us eliminate the embarrassment of having to remove non-paying friends or relatives accompanying you to the lectures. Badges will be checked.

An evaluation form is provided at each class. For attendees to obtain credit hours, the evaluation form needs to be turned in immediately after each class. If you arrive fifteen minutes late for a lecture or leave before a lecture is completed, you cannot receive continuing education credits for that particular lecture. Certificates will be mailed after the convention.

SPCP Booth

The SPCP runs a booth at every convention for products available exclusively to our members. Members may purchase items such as colorful client brochures, the SPCP photo album  , our Client Forms Pack, and many SPCP logo   products. Various publications are available such as the acclaimed industry reference ,  the SPCP textbook by Marjorie Grimm, Permanent Cosmetics – The Foundation of the Fundamental Application.

Cancellation Policy

A refund less an $80 processing fee will be made upon written request prior to February 25, 2017. We appreciate your understanding that there cannot be any other exceptions as printing is paid for and food is ordered, etc. Mailed-in registrations must be sent prior to the February 25, 2017 postmark deadline.

We will do everything possible to help you enjoy your convention.
If you have specific questions or concerns, contact the Administration Office
at 847-635-1330, Fax 847-635-1326 or email at

The SPCP reserves the right to change the schedule, topics, and speakers, if necessary

Pre-Convention Schedule

  Wednesday, March 8 – Thursday, March 9, 2017

 9:00 a.m. – 4:30 p.m. Train the Trainer
Marjorie Grimm, CPCP and Dawn Marrero, CPCP
This highly acclaimed program is presented by SPCP past President, Marjorie Grimm, CPCP and past Director Dawn Marrero, CPCP. While a required class for those with a goal to become SPCP trainer members, this program is also required regularly for certified trainer members as a review. Attendees have the opportunity to network with one another and to speak on particular subjects to enrich the program with new ideas. This exchange of ideas facilitates new educational concepts and program development. Attendees of this class must be CPCP certified or scheduled to take their certification exam during the convention. Please refer to the SPCP website for other trainer member requirements or contact the office for an application packet. Attending this class does not qualify the attendee as an SPCP trainer member; additional requirements must be met. Please refer to the SPCP website for other trainer member requirements or contact the office for a Trainer Application Packet. There is no separate certificate awarded for attending this class.

  Friday, March 10, 2017

8:30 a.m. – 1:00 p.m. Bloodborne Pathogens Standard Class
Laurna Marika
This is by far the most comprehensive industry specific bloodborne pathogens program available for permanent cosmetic professional. The OSHA Bloodborne Pathogens Standard will be covered, with an emphasis on needlestick guidelines, Hepatitis B and C, information on MRSA, exposure control plan requirements, recordkeeping, and the latest interpretation covering these topics as they relate to the body modification industry. A bloodborne pathogens class is a requirement for the CPCP exam and renewal, and may be purchased separately for non-convention attendees.
2:00 p.m. – 5:00 p.m. Specialty Class: Sophisticated Ombre Brows
Why does the Ombre Brow look so sleek and sophisticated? Because the technique imitates the transition and thickness of an eyebrows, while achieving a natural airy look. With proper understanding, the Ombre Brow can be used for all skin types and its fashion statement is here to last for a long time. The secret is in the preparation of the pigment itself, choosing the right needles and movements for the different skin types. It can also be a correction tattoo on previous permanent make-up. It is essential you add this technique to your eyebrow tattoo design portfolio.
hristina-savik Hristina Savic
At a young age, Hristina was very interested in art and the shape of the human face, so much so that her teachers wanted to send her to art school. She has now been working within the beauty industry for a number of years as the owner and educator at her highly acclaimed studio in Belgrade, Serbia, where she works with clients from across the world. Hristina participates at many different venues as a speaker and educator, sharing her beautiful and natural looking techniques, and has published articles in industry-related International magazines.
iwona_marciniak Iwona Marciniak
With a Masters of Fine Arts background, Iwona has been an internationally known specialist and educator in the permanent cosmetic industry for the past fifteen years. She is the owner of ARTiSPA® Center in Poland and China and is a multi-time winner in global championships for makeup, permanent cosmetics, and bodypainting. She has also organized and judged industry championships and symposia. Iwona continually develops her own skills and techniques – a mix of art and basic knowledge, to obtain her internationally recognized permanent cosmetic effects.
 5:00 p.m. – 7:00 p.m.  Early Registration and Check-In
 3:00 p.m. – 8:00 p.m.  Vendor Room Set-Up (Vendors Only)

Convention Schedule

  Saturday, March 11, 2017

 8:00 a.m. – 9:00 a.m.  Continental Breakfast
 8:00 a.m. – 9:00 a.m. First Time Attendee Orientation
Grab your breakfast and meet us in the Exhibitor Room where you will meet the SPCP Board of Directors and learn how to make the best of your convention experience!
8:00 a.m. – 5:00 p.m. Registration and Check-In
9:00 a.m. – 5:00 p.m. Exhibitor Room Open
9:00 a.m. – 5:00 p.m.  SPCP Silent Auction
The silent auction starts today and runs through 4:30 p.m. Sunday
10:00 a.m. – 4:30 p.m. Exhibitor Presentations
Half-hour vendor presentations will run throughout the day. Learn about the latest products and services and how they can enhance your business.
12:00 p.m. – 4:30 p.m. SPCP Product Sales Booth Open
12:00 p.m. – 1:00 p.m. Lunch Break (on your own)
1:30 pm – 3:30 p.m. CPCP Exam
Pre-registration is required for the Certified Permanent Cosmetic Professional Exam by February 25, 2017. Check for room location at Convention check-in.
6:00 p.m. – 9:00 p.m. Networking Reception
Weather-permitting, this will be a poolside picnic with lots of fun activities planned!
Cash bar, soft drinks complimentary

  Sunday, March 12, 2017

 8:00 a.m. – 9:00 a.m.  Continental Breakfast
 8:00 a.m. – 5:00 p.m.  SPCP Booth Open
 8:00 a.m. – 4:30 p.m.  SPCP Silent Auction
 8:50 a.m. – 9:00 a.m.  General Seating
 9:00 a.m. – 9:30 a.m.  Official Welcome and Announcements
 9:30 a.m. – l0:45 a.m. The Liz Cook Lip Technique
Liz Cook
This presentation via SPCP-style recorded hands on techniques will start by taking the audience from the initial client inquiry into procedure setup, pre-design, ink mixology, and making great notes for future reference. While the presentation will also include Liz’s traditional body art tattoo perspectives on design and balance and understanding each one’s own personal aesthetic, she will also be detailing her six-step method for achieving lovely lips. This features solid saturation with an emphasis on skin stretching, machine and needle theory, and perfect ink flow. Healed procedures, touchups, and how to practice in your downtime will also be covered.
liz_cook Liz Cook
Liz Cook joined the permanent cosmetics industry in 2003 while working on her Bachelor of Fine Arts through the University of North Texas. Her artistic background led to a seamless transition and natural ability that opened the doors to an extensive and successful career in body and cosmetic tattooing. She has traveled the world to expand her knowledge and technical skill. This included a formal apprenticeship in Australia that lead to thousands of hours in the skin, as well as several national and international awards.
11:00 a.m. – 5:00 p.m Exhibitor Room – Final Day
11:00 a.m. – 12:15 p.m. Non-Verbal Communication – the Best Kept Secret
Rich Castellano, MD
Dr. Castellano Shares “Non-Verbal Communication – the Best Kept Secret for Success in the Cosmetic Industry!” Would you like to know what plastic surgeons really think about permanent cosmetic artists? How can you build better relationships with doctors, patients, and staff? What is the best way to set appropriate cosmetic and aesthetic expectations? In less than sixty minutes, you will learn valuable non-verbal communication skills that will build key relationships and increase your influence with patients, doctors, and staff.
richcastellano Rich Castellano, MD
Wall Street Journal bestselling author Dr. Rich Castellano is the Smile Doctor., and he is a Double Board Certified Facial Plastic and Reconstructive Surgeon. He travels the country training doctors, entrepreneurs, and executives on the latest research to improve patient/client outcomes and satisfaction levels. Do you know the latest research in non-verbal communication? These simple yet powerful strategies will give you an uncommon advantage in today’s competitive business world! Guaranteed to make you and your clients SMILE.  🙂
12:15 p.m. – 1:30 p.m.  Lunch on your own
1:30 p.m. – 2:45 p.m. Know Your Legal Groundwork
Christine R. Sensenig, Esq.
You just opened a business or you just started working as a contractor – now what? Do you know your rights and responsibilities as an owner, contractor, or employee? Do you know how minimum wage and overtime interact with a salary basis of payment or with a commissions based payment model? Have you protected your client base with agreements? What does this even mean? If this is all Greek to you, attend this seminar and become a more knowledgeable permanent cosmetic professional.
christine_sensinig Christine R. Sensenig, Esq
Attorney Christine Sensenig has focused her employment law practice on helping employers with hiring and firing staff, and with discipline, contracts, commission schedules – and everything in between. She drafts handbooks and policies tailored for the spa industry, conducts training, assists with wage and hour issues, defends claims in court and with administrative agencies, and helps protect your valuable business with confidentiality, non-disclosure, non-solicitation, and non-competition agreements. Christine’s Firm is located in Sarasota, Florida.
3:00 p.m. – 4:15 p.m. Selling Your Practice as a Profitable Business Venture
Brenda Whitlow Craig and Sarah Wagner Rhoads
There is value in your work! If you are interested in buying or selling a permanent cosmetic business, you will not want to miss how Brenda Whitlow Craig structured the sale of her very successful practice to Sarah Rhoads. Learn how Brenda was able to capitalize on the worth of her experience and clientele and how Sarah purchased the business with hard work and determination. Their story is truly an inspiration to everyone’s dream of business ownership.
brenda_whitlow_craig Brenda Whitlow Craig
Brenda has been in the permanent cosmetics industry since 1992. During her career, she has sold four businesses and two of them have been in the permanent cosmetics industry. Her daughter Robin Hays, CPCP and past SPCP Director, bought About Face in Chattanooga, TN. Brenda later founded Dermacolor in Hilton Head Island, SC. Sarah Rhoads completed an eighteen month apprenticeship with Dermacolor and then bought the successful practice two years ago. Brenda has a passion for sharing her entrepreneurial experience so that others may succeed.
sarah_wagner_rhoads Sarah Wagner Rhoads
Sarah is the owner of Permanent Cosmetics of Hilton Head, located in the Lowcountry of South Carolina. She purchased her business from Brenda Whitlow Craig after completing an eighteen-month apprenticeship. Sarah hopes to encourage other permanent cosmetic artists to buy or start their own business by sharing her experience. She is most passionate about connecting with her clients; meeting their individual needs, and helping them feel confident and beautiful with her work.
4:15 p.m. – 5:30 p.m. Specialty Panel of Experts – What’s New…Or is it?
Moderator, Debra Guastella, CPCP
The day culminates with one of the most popular presentations of Convention. Get answers to those pressing industry-related questions from long-time industry veterans.
debra_guastella Debra Guastella, CPCP
Debra brings indisputable and recognized talents to the permanent cosmetic industry. Her flair for pageantry and ability to make all feel welcome as the official event Coordinator/Emcee is enjoyed by all who attend. Her technical talents lend to much sought-after fundamental and advanced training, specializing in areola repigmentation procedures. Debra is an industry leader, speaker, and industry trainer offering permanent cosmetic services in New Orleans and is a recipient of the prestigious Industry Leader Award.

Monday March 13, 2017

8:00 a.m. – 9:00 a.m. Continental Breakfast
9:00 a.m.- 9:15 a.m. General Seating & Announcements
9:15 a.m. – 10:30 a.m. Machine or Microblading: Different Strokes for Different Folks
Jeanee Lusby, CPCP
Whether the decision is to create hair strokes and shading using manual devices, machines, or both, the results can be beautiful and lasting. Incorporating movement and dimension into natural-looking brow designs is an artistic process accomplished through different styles, techniques, and devices. Jeanee will comprehensively review a variety of approaches to beautiful brows including microblading, the use of nano needles, hand tool shading, and various machine techniques.
jeanee_lusby Jeanee Lusby, CPCP
With a wealth of artistic talent, combined with compassionate client care, Jeanee offers all aspects of permanent cosmetics applications in her La Jolla, California center. In 1999, after twelve years in ophthalmology and clinical nursing, she chose to pursue her more artistic and aesthetic passions and founded NaturaLook Institute of Permanent Cosmetics. Jeanee has made the application and training of permanent cosmetics her sole specialty. She is a respected SPCP trainer member, author, mentor, and highly acclaimed lecturer in the industry.
10:45 a.m. – 12:00 p.m. Eyeliner on Point – the Manual Method
Irene Kennerly
Join Irene for a spectacular journey through an eyeliner procedure from start to finish using a manual device. Discover the best needle groupings to use based on desired results as well as tips for selecting color. Learn tried and true tricks and also some brand new ones. Irene will take you from the consultation, through numbing, stretching, and positioning, to tattooing eyeliner like a pro. This fresh twist on the classic manual method is not to be missed.
irene_kennerley Irene Kennerley
Irene Kennerley is the eldest daughter of SofTap founders Mike and Alexis Lawson. At twenty-eight years old, she is considered one of the top consultants in the manual method and has over a decade of experience. At twenty-one, Irene received her Bachelor’s degree in chemical and materials science and began working as senior processing engineer for SofTap Inc. At twenty-five, she became a published author of a book on Infection Control for Body Art. Now she is here for you!
12:00 p.m. – 1:30 p.m. Annual Business Meeting & Luncheon
1:45 p.m. – 3:00 p.m. Wound Care in the Permanent Cosmetic Industry
Shanan Zickefoose BSN, RN, CPCP
As permanent cosmetic artists, we strive to find a balance between scar prevention and infection control while promoting an optimum healing environment for the client’s new cosmetic tattoo. Shanan will review the inflammatory response system and tissue repair needs after an acute injury. She will discuss local and systemic factors that affect healing. She will also provide scientific rationale for proper management of wounds during the phases of healing as they directly relate to the injury cosmetic tattooing creates in the skin.
shanan_zickefoose Shanan Zickefoose BSN, RN, CPCP
Shanan began her career in permanent cosmetics in 2006 and owns a medical spa practice in Tulsa, Oklahoma where she practices all areas of permanent cosmetics. She has been active member of the SPCP since 2007, including serving on the Board of Directors. Always driven by a challenge, she pursued and earned a Bachelor of Science degree in Nursing from the University of Tulsa. Through her nursing specialties and personal family medical issues, it became clear that wound care was a passion that complimented her career and personal goals.
3:00 p.m. – 4:30 p.m Trending Topics for Techs: An Interactive Tips & Skills Experience
April Meese, CPCP, Moderator
Convention Assistant and past SPCP Director, April Meese, CPCP will lead specially-formatted mini-sessions which include current and trending topics to help increase your knowledge and build your business. These mini-sessions focus on tips and techniques to enhance your technical ability, increase your understanding of a key component of color theory, provide an update on practical use of social media to build your business, and more. Put them all together as tools to help you catapult your business to the next level.
April_Meese April Meese, CPCP
April previously served the SPCP as a Board Director and Ethics Chairperson, and now assists with SPCP Events. She received a Bachelor of Arts degree in Interdisciplinary Studies from the University of Texas. After obtaining an esthetician license, her resume includes twelve years of experience in some of the country’s best spas, and traveled as the National and International Educational Manager for a medical skincare line. She began her permanent cosmetics career in 2005, and after working with a dermatologist in New York City for many years, April founded Customized Beauty Ltd.
4:30 p.m. – 5:00 p.m. Raffle Hosted by the Board of Directors


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